Will Bitcoin and other independent currencies edge out government-controlled money? In this fascinating lecture, Paul Kemp-Robertson brings a marketer’s perspective to this question. He explains how dwindling trust in the government and growing faith in businesses are fueling the popularity of alternative currencies. getAbstract recommends exchanging a few minutes of your time for Kemp-Robertson’s worthy insights and knowledge.
In this summary, you will learn
- Why virtual and branded currencies are becoming increasingly popular,
- How these alternative forms of currency work, and
- How the rise of digital currency will affect paper money.
About the Speaker
Paul Kemp-Robertson is co-founder and editorial director of Contagious Communications, an advertising resource agency.
Comment on this summary
5 years agoMakes the case for Bitcoin in a very unique format.
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