Philip E. Meza
Coming Attractions?
Hollywood, High Tech, and the Future of Entertainment
Stanford UP, 2007
Aperçu
A path to the future of content industries like Hollywood can be found in past entertainment technology revolutions.
Recommendation
Business consultant Philip E. Meza has done his research on the history of entertainment technology and the growing pains that have followed each innovation. Unfortunately, his slightly muddy larger concepts sometimes fail to justify the detailed histories that support them, sometimes making the book feel sort of padded. getAbstract says you need to read it anyway, if you are a content creator or decision maker in the media, entertainment or information industries. Meza provides real value by identifying a pattern in content companies’ resistance to the very changes that eventually help them. In two particularly utilitarian appendices, he surveys the technologies that are pressuring media companies and reviews the current state of U.S. copyright law. His analysis of the content industries’ lame responses to technological change and his prescriptions for the future are useful and insightful.
Summary
About the Author
Philip E. Meza, Stanford Business School research associate who co-wrote Strategic Dynamic, is a strategy consultant in a variety of industries in the U.S., Australia and South Africa.
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