Sales Secrets

In sales, superstars bring in the big money. How do you join the heavy earners? Madly successful salesperson Brandon Bornancin says: Learn from the best sales pros and do as they do. While the advice he collated is sound – if not terribly original – Bornancin’s book indulges in coarse, crude language, which, depending on your perspective, might prove either entertaining or irritatingly adolescent. And, it may render the book less useful for professional presentations and discussions despite the utility of its information on selling.

Successful Salespeople

At 18, Bornancin experimented with online gambling, playing Texas Hold ‘Em. He lost steadily. Then he attended an online seminar led by Tony Robbins, who suggested mimicking the behavior of successful people.