Travis Lowdermilk and Monty Hammontree
The Customer-Driven Culture: A Microsoft Story
Six Proven Strategies to Hack Your Culture and Develop a Learning-Focused Organization
O'Reilly, 2020
Aperçu
Everyone used to hate Microsoft, but now its customer-centric culture is working to earn the love.
Recommendation
When Satya Nadella took over as CEO of Microsoft in 2014, he drove change throughout the giant software company. Using a customer-centric focus, Nadella transformed Microsoft’s corporate culture. Travis Lowdermilk and Monty Hammontree, two Microsoft user-experience (UX) experts, walk you through Microsoft’s culture-change program. The authors explain how your firm can use similar programs to revolutionize your corporate culture to benefit your customers, your employees and your bottom line.
Summary
About the Authors
Travis Lowdermilk is a Microsoft UX (user-experience) researcher and designer. Monty Hammontree is the principal director of User Experience Research for Microsoft’s developer tools and platforms division.
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