Thumbnail

Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist

Capturing the attention of your prospective audience and customer base is important to private and public sector entities. Ms. Hogshead's research and methods offer an interesting approach that we should take time to consider and potentially apply to our environments.

Sally Hogshead, HarperBusiness, 2016-04-26
ISBN:9780062206480
Language: English

Actions

  Being reviewed
Submitted by Jose Delgado
July 27, 2016


  Selected
Reviewed by Koni Gebistorf
August 3, 2016

We are considering the content you've suggested for a summary, and we'll inform you once that summary goes online. Please note that we secure rights for everything we summarize – this may take a while.

Sometimes, we decide against a summary later, because we prefer another, similar publication, or because the rights owners don't want us to summarize their content. We thank you for your understanding if that should be the case with your suggestion.