AI has made it easy to generate draft after draft of just about any project or task. What it has not solved is the messy middle between a good idea and a changed habit. Most teams still trade prompts like tips. Results vary, time slips, and the same work gets done twice.

If the goal is behavior change, processes – not prompts – should be the units you use to measure progress. The organizations seeing real impact have standardized how AI supports key moments in the work: clear triggers, trusted sources, review checklists, and delivering insights where people already are. They treat learning like a series of repeatable campaigns tied to skills and outcomes, not a collection of ad-hoc requests.

Stop collecting prompts; start shipping processes

Treat prompts as ingredients and workflows as recipes. A reliable workflow has a trigger, standard inputs, a trusted retrieval set, a drafting step with visible citations, human review against a checklist, publication in existing channels, and a way to learn and improve. Karl Kapp’s Action‑First Learning reinforces this sequence: trigger purposeful action, guide application, then reflect to consolidate learning. Build for doing first, then deepen understanding.

Use campaigns, not content drops

Replace scattered tasks with a campaign model that plans, targets, and schedules learning like any other go‑to‑market motion. Think calendar, audience selection, and reusable templates so you can stand up initiatives in minutes instead of days. This pattern reduces variance and speeds time to impact. (Learning calendars, a campaign builder with templates, and scheduling are the core capabilities to emulate.)

Make curation a required step

Outputs mirror inputs. Default every workflow to a verified knowledge layer that blends human‑written, licensed sources with approved internal material, and requires citations in the output. This protects credibility, accelerates review, and aligns with getAbstract’s view that verified knowledge powers better decisions for people and AI.

Aim at skills and roles

Tie each campaign to the capabilities that matter for your business. Link activities to a skills taxonomy so managers can see how initiatives close gaps for specific roles. A dedicated skills hub and mapping tools make this practical at scale.

Deliver in the flow of work

Publishing should meet learners where they already are. Push campaigns into your LMS or LXP, intranet, or Teams as seamlessly as possible. Tight integrations trim switching costs and increase adoption rates.

Test with a pilot

Pick two high‑frequency, low‑risk workflows and productize them:

• Manager 1:1 prep and follow‑ups: Trigger 24 hours before each meeting; inputs are last notes and team goals; output is a 3‑question agenda plus one coaching task with sources shown; manager reviews in Teams; track agenda adoption and follow‑up task completion.
• Onboarding for a key role: Trigger on day one; inputs are role profile and priority skills; output is a 30‑day path with role‑specific resources; show citations; review by hiring manager; track time to proficiency.
• Policy and benefits concierge: Inputs are employee question and policy corpus; output is a cited answer plus next steps; HR reviews; track resolution time and rework avoided.
• Sales call prep and debrief: Inputs are CRM notes and ICP; outputs are discovery questions and a debrief checklist; manager reviews; track win‑rate lift on piloted segments.

Each example follows the same recipe: trigger, retrieve from approved sources, draft to specification, show sources and assumptions, run a human review, publish in-tool, log learnings, then improve. Kapp’s Trigger–Apply–Reflect provides the behavioral backbone; shared inputs and a simple checklist keep quality consistent.

Bottom line

Prompts start work. Durable, instrumented campaigns turn that work into repeatable behavior change. Build the process, connect it to verified sources, map to skills, and publish where people already work. Then let new models slot in and make it faster.

Take a deeper dive in the getAbstract library…

Action-First Learning by Karl M. Kapp

getAbstract delivers Verified Expert Knowledge that cuts through the noise so your decisions are based on insight, not just information.