In: Economics, History

Company Portraits

How does a company come into being, how does it grow, how does it succeed or fail? Turn here for in-depth answers from insiders. Each company biography is a business world in microcosm; each one is an object lesson.

Summaries

8 Book

Undaunted
Overcoming Doubts and Doubters
Kara Goldin
HarperCollins Leadership, 2020
8 Book

The Domino’s Story
How the Innovative Pizza Giant Used Technology to Deliver a Customer Experience Revolution (The Business Storybook Series)
Marcia Layton Turner
HarperCollins Leadership, 2020
8 Book

After Steve
How Apple Became a Trillion-Dollar Company and Lost Its Soul
Tripp Mickle
William Morrow, 2022
9 Book

The Founders
The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley
Jimmy Soni
Simon & Schuster, 2022
9 Book

Lead from the Core
The 4 Principles for Profit and Prosperity
Jay Steinfeld
BenBella, 2021
9 Book

IBM
The Rise and Fall and Reinvention of a Global Icon (History of Computing)
James W. Cortada
MIT Press, 2019
9 Book

Pappyland
A Story of Family, Fine Bourbon, and the Things That Last
Wright Thompson
Penguin Press, 2020
8 Book

Becoming Trader Joe
How I Did Business My Way and Still Beat the Big Guys
Joe Coulombe and Patty Civalleri
HarperCollins Leadership, 2021
8 Book

Made from Scratch
The Legendary Success Story of Texas Roadhouse
Kent Taylor
Simon & Schuster, 2021
8 Book

The Man Who Broke Capitalism
How Jack Welch Gutted the Heartland and Crushed the Soul of Corporate America―and How to Undo His Legacy
David Gelles
Simon & Schuster, 2022