Consumer Goods Industry

Consumer goods, such as groceries, clothes and furniture, shape our world more than we realize. These summaries unlock the mysteries of everyday life.


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Summaries

What really drives consumer choice around the world? An intensive BCG research project offers three key insights.

Aparna Bharadwaj et al.

Boston Consulting Group, 2020

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From sweatpants to rubber bullets, a year in culture told through the artifacts we’ll never forget.

Rob Walker

Medium, 2020

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The Ultimate Digital Business Engine That Creates Extraordinary Value for Both Customers and Shareholders

Julia Yang and Ram Charan

Ideapress, 2019

R 9
Field Notes on the Future of Food

Dan Barber

Penguin Press, 2015

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The House That Jack Ma Built

Duncan Clark

Ecco, 2016

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The Economist Intelligence Unit

EIU, 2018

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Amazon is the most formidable force in e-commerce. Here’s how emerging e-commerce players are protecting their businesses from being disrupted by the retail giant.

CB Insights

CB Insights, 2021

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Kate Schoolov

CNBC, 2019

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The pandemic has boosted the adoption of livestreaming among brands and retailers looking to engage more directly with customers. But the addition of shopping features is now transforming livestreaming into a growth engine for e-commerce.

CB Insights

CB Insights, 2021

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