Soft Selling

The best sales come from the best relationships. Build sincere connections that lead to profit.


Summaries

The Ultimate System for Building Lifelong Client Relationships in the Blink of an Eye

David V. Lorenzo

Wiley, 2018

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How to Drive Revenue and Do Work That Makes You Proud

Lisa Earle McLeod

Wiley, 2020

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How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

Robbie Kellman Baxter

McGraw-Hill, 2020

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How Apple Used Words, Music, and Performance to Build the World’s Best Sales Machine

Michael Hageloh

Post Hill, 2019

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Gary Vaynerchuk

HarperBusiness, 2011

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Sell Value & Differentiate Your Product with Insight Scenarios

Michael Harris

Sales & Marketing Press, 2014

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How to Use Customer-Focused Dialogue to Close Sales

Linda Richardson

McGraw-Hill, 1998

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Make More Money-In Less Time-With Less Stress

Todd Duncan

Thomas Nelson, 2003

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Transforming Your Culture and Brand into World-Class Excellence

Mark David Jones and J. Jeff Kober

ASTD Publications, 2010

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Managing the Employee-Customer Encounter

John H. Fleming and Jim Asplund

Gallup Press, 2007

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