In: Workplace Skills, Social Skills

Storytelling

Once upon a time, a company spun a rich, meaningful narrative that engaged its employees, moved its customers and inspired its investors. The moral of this fable? Stories are memorable tales that allow you to create strong emotional bonds with your clients and stakeholders.

Related Channels

Advertising
Public Relations

Summaries

7 Book

The Art of the Tale
Engage Your Audience, Elevate Your Organization, and Share Your Message Through Storytelling
Steven James and Tom Morrisey
HarperCollins Leadership, 2022
8 Book

How to Take Smart Notes
One Simple Technique to Boost Writing, Learning and Thinking – for Students, Academics and Nonfiction Book Writers
Sönke Ahrens
CreateSpace, 2017
Book

Never Say You Can’t Survive
How to Get Through Hard Times by Making Up Stories
Charlie Jane Anders
Tordotcom, 2021
Book

How to Tell a Story
The Essential Guide to Memorable Storytelling from The Moth
Meg Bowles et al.
Crown, 2022
9 Book

Building a StoryBrand
Clarify Your Message so Customers Will Listen
Donald Miller
HarperCollins Leadership, 2017
8 Book

Stories that Stick
How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
Kindra Hall
HarperCollins Leadership, 2019
8 Book

Storynomics
Story-Driven Marketing in the Post-Advertising World
Robert Mckee and Tom Gerace
Twelve, 2018
Book

The Storytelling Code
10 Simple Rules to Shape and Tell a Brilliant Story
Dana Norris
Callisto, 2020
9 Book

Storytelling with Data
A Data Visualization Guide for Business Professionals
Cole Nussbaumer Knaflic
Wiley, 2015
8 Book

Narrative and Numbers
The Value of Stories in Business
Aswath Damodaran
Columbia UP, 2017