Summary of Audience of One

Looking for the book?
We have the summary! Get the key insights in just 10 minutes.

Audience of One book summary
Start getting smarter:
or see our plans




  • Controversial
  • Innovative
  • Engaging


Donald Trump has navigated the shifting media currents of recent decades so adroitly that he won the presidency. New York Times critic James Poniewozik offers an insightful, nonpartisan analysis of Trump’s rise, fall and rise, from real estate mogul to failure to reality-show star to political powerhouse. Is Trump a genius at mirroring the narcissism of television, or is he simply so narcissistic that the cameras can’t stop focusing on him? In the end, the answer doesn’t really matter, Poniewozik argues. What matters is that Trump has parlayed “tube time” to his advantage at every turn. 

Poniewozik’s text masterfully melds media history with biography. The notion that Trump has managed to beat the media at its own game may not seem surprising to many Americans. Nonetheless, Poniewozik’s exploration of how changing media trends have affected US society since the Reagan era, and how Trump’s story intertwines with those developments makes for an engaging, eye-opening read.

About the Author

James Poniewozik has been the chief television critic of the New York Times since 2015.


More on this topic

Customers who read this summary also read

American Hustle
The Cambridge Analytica Files
It’s Even Worse Than You Think
Confronting Iran
Why We Elect Narcissists and Sociopaths

Related Channels

Comment on this summary