Summary of The Image of Leadership
How Leaders Package Themselves to Stand Out for the Right Reasons
In business, as in life, you must package yourself properly; Sylvie di Giusto explains how.
Do you have a “professional imprint”? Does the way you look suggest that you’re a leader? Image consultant Sylvie di Giusto explains how businesspeople should dress, act and carry themselves to win promotions and achieve leadership status. Image and appearance weigh heavily in the halls of commerce and elsewhere. Accepting this reality, di Giusto expertly and insightfully discusses how people of all sizes, shapes, ethnicities and body types should present themselves to get ahead. Di Giusto’s manual offers numerous grace notes, despite some conservative – more safe than outdated – workplace style ideas. She voices a few Western cultural assumptions that may not work in all markets, while acknowledging that some elements of dress – like head coverings – are matters of religion, not style. Each chapter includes “tweetable statements,” and the book also offers a free mobile app. getAbstract recommends this solid guide to anyone who wants to look like a leader or who might benefit from some solid, real-world style advice.
In this summary, you will learn
- Why self-confidence is crucial for businesspeople who want to get ahead
- Why you must accept your body and your looks, and then make the most of them
- Why and how to package and present yourself in a compelling way
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