Summary of Breakpoint

Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know About Technology Is in Your Brain

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Breakpoint book summary
How is your brain like an anthill and like Facebook? It’s all in the networking.


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Anthills, Facebook and your brain have much in common, says entrepreneur and cognitive science expert Jeff Stibel. All three will thrive or die according to the same laws that govern networks. If you understand and can harness networking, Stibel argues, you can make better decisions in complex situations and be prepared for changes to come. Stibel sometimes lets anecdotes and analogies carry his arguments. Most of the time, however, those arguments are vivid, original and useful. getAbstract recommends his insights to readers interested in networks, futurism, the Internet, sustainability and making better decisions.

In this summary, you will learn

  • How networks work,
  • Why networks are important, and
  • How important networks like the Internet and your brain are similar.


Networks, Nature and Patterns
In 1944, the US Coast Guard took “29 reindeer to St. Matthew Island” in the Bering Sea. By 1963, the initial 29 reindeer had grown to 6,000. When a Navy photographer arrived in 1965, all but 42 had died. The reindeer had overgrazed the island until it “was...
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About the Author

Jeff Stibel is president and CEO of the Dun & Bradstreet Credibility Corporation and chairman of BrainGate.

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