Summary of Charlie Fink’s Metaverse

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Rating

8 Overall

8 Applicability

9 Innovation

7 Style


Recommendation

Virtual reality (VR) and augmented reality (AR), favorites of science fiction, are manifesting today, backed by tech giants and pioneered by both art and commerce. But, says media expert Charlie Fink, they won’t enter the mainstream until “killer apps” emerge to make them user friendly. Despite early adopters, most people don’t understand VR and AR. When they do, a new virtual multiverse – and a big business opportunity – will take root. Fink and his expert contributors delve into XR’s tech, market forces, social impact and transformative power. He predicts these technologies will soon take you on a wild, revelatory ride into a “metaverse” of nonmaterial spaces. This is just the beginning, says Fink. Despite its typos, getAbstract recommends his compelling book to innovators, early adopters, investors, new-media mavens and the technologically curious. The book is interactive; download the Fink Metaverse app, and scan designated images with your smartphone to see videos or animations.

In this summary, you will learn

  • How augmented reality (AR) and virtual reality (VR) differ;
  • Why AR and VR offer moneymaking potential for innovative companies that can create killer apps; and
  • How AR and VR – coupled with the “AR Cloud” – will transform reality and multiply the number of alternate realities a “billionfold.”
 

About the Author

As an executive at Disney, futurist, speaker and writer Charlie Fink originated the concept for The Lion King. As a columnist for Forbes, he focuses on AR and VR technologies and their deep integration with new media. 

 

Summary

AR and VR Opportunities 

Augmented reality (AR) and virtual reality (VR), perhaps the most hyped futurist technologies, already offer enthralling new work and play spaces. The world’s largest tech firms are competing to dominate this new industry but, says media expert Charlie Fink, AR and VR still lack breakthrough killer apps and still face technical limitations. Though AR and VR offer huge, disruptive opportunities, most people are thinking too short-term about their potential. Fink predicts the triumph of “better, faster and cheaper” tech and believes the eventual, vital killer app will appear, exponentially boosting interaction. When venture capital money eventually pours into AR/VR, investors, creators and franchises will profit. As the original killer apps – email, search, social media – drove the web’s growth, AR/VR will succeed when the right apps emerge.


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