John Mackey, Whole Foods co-founder and CEO and the co-author of Conscious Capitalism, collaborated here with the founders of the Institute for Cultural Evolution – authors Steve McIntosh and Carter Phipps. Being a conscious leader, they explain, means that instead of making sure you win, you should see that everyone else – stakeholders, employees, business partners – wins. They detail the way you can exemplify the company and teams you want to create.
Mackey and his co-authors explain how to incorporate honesty, integrity and love in your leadership. They offer admirable methods for aligning personal evolution with profit and make clear that personal growth and successful business growth can nurture one another. The fact that most of their ideas exist in a new mainstream, and that few of them seem original, does not, weirdly, detract from the power of their message. This may stem from the authors’ undeniable sincerity and belief in their mission.