Summary of Net Profit

Looking for the book?
We have the summary! Get the key insights in just 10 minutes.

Net Profit book summary


8 Overall

9 Applicability

8 Innovation

7 Style


At the peak of the dot-com bubble, buying Internet stocks was momentum investing at its most pure - get in when a new stock or sector is on its upswing, and get out while the gettin’s good. But Peter S. Cohan has created new criteria for Internet investors to apply in the traditional method of fundamental analysis. Instead of looking to old-line gurus like Graham or Buffet for advice, Cohan draws on the business strategies of John D. Rockefeller to come up with fresh e-commerce attributes like economic leverage, closed-loop solutions and adaptive management for investors to measure. getabstract recommends this book to executives, employees and students with equal vigor, although consider yourself forewarned that Cohan’s extended barking-dog analogy will grate on your nerves. Nevertheless, anyone who invests in Internet companies or even traffics in Internet commerce for business or pleasure will gain insights from this book, regardless of whether Cohan’s investment criteria prove to have staying power.

In this summary, you will learn

  • How to become a wiser Internet investor;
  • What a net profit retriever is; and
  • How the three attributes of a net profit retriever point to a worthwhile investment.

About the Author

Peter S. Cohan is a technology and business expert who runs his own consulting practice. He is a commentator on CNBC’s Today’s Business and The Money Wheel and is also the author of The Technology Leaders, voted one of the top ten business books of 1997 by Management General. Additionally, Cohan was’s Top Tipper of 1998, based on the leading performance of his CNBC stock picks. He lives in Marlborough, Massachusetts.



Making Sense of the Internet
How does an investor make sense of the Internet? Asking the question creates an emotional dilemma. On one side is the desire to get a piece of the action; on the other side is the fear that the Internet is a straw house doomed to collapse in the near future...

Comment on this summary

More on this topic

By the same author

Customers who read this summary also read

More by category