Summary of How YouTube Thinks About Copyright

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Margaret Gould Stewart, the head of the user experience team at YouTube, explains how the organization conducts the monumental task of ensuring that the plethora of new videos it receives every day does not infringe on copyright laws. She also discusses how individuals and corporations should handle digital rights issues. Considering Stewart’s prominent position at YouTube, her advice is, as you would expect, skewed in favor of open sharing, but she makes a strong, intelligent case. getAbstract recommends her TED Talk to legal professionals and individual and corporate rights owners weighing the pros and cons of sharing content online.

About the Speaker

Margaret Gould Stewart manages YouTube’s user experience team.

 

Summary

Artists, attorneys, audience members: The “digital rights ecosystem” is made up of a “complex web of relationships.” A case in point: In 2007, singer Chris Brown released his single “Forever.” A Brown fan recorded the music video on TV and tried to upload the clip to YouTube. Within seconds, YouTube’s “content ID system” detected a breach of copyright. Sony Music had registered itself as the rights owner of the original video, so once the system identified a copy, YouTube applied the policy that Sony had specified.

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