Most companies design their business models so their sales volumes and profit margins are positively correlated. Denis Slieker’s Qurrent, a Dutch renewable energy firm, takes a contrary approach. Its goal is to sell as little energy as possible to as many people as possible. While many of Qurrent’s ambitious concepts aren’t yet a reality, it’s just a matter of time before society can leverage the firm’s smart innovations. getAbstract recommends Slieker’s visionary oration to environmentally conscious individuals who seek to reduce their carbon footprints.
In this summary, you will learn
- Why the global economy’s structure isn’t conducive to protecting the environment,
- How new technologies can provide individuals with incentives to save energy and
- How to make sustainable energy a more attractive option for consumers.
About the Speaker
Denis Slieker is the director of Qurrent, a Dutch renewable energy firm that is committed to cutting energy usage.