Storytelling is a powerful tool for education and persuasion, but does it motivate people to act?
Humans have long understood the powerful emotive effect of stories. Now, writer and activist Sisonke Msimang questions the effectiveness of stories as a catalyst for action. She explains that some stories resonate so strongly in listeners that the vicarious experience replaces action, and she recommends strategies to help audiences overcome this tendency. getAbstract loves a good story and highly recommends Msimang’s charming, insightful talk.
In this summary, you will learn
- Why well-intentioned stories can inhibit social action,
- Why stories are becoming more potent and credible than the media, and
- What actions audiences can take to improve the world.
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