Summary of The 12 Simple Secrets of Microsoft Management

Looking for the book?
We have the summary! Get the key insights in just 10 minutes.

The 12 Simple Secrets of Microsoft Management book summary


7 Overall

7 Applicability

8 Innovation

6 Style


David Thielen presents Microsoft’s management principles, which are the secrets to its marketplace dominance. He includes ample examples of what Microsoft does right and what most other corporations do wrong. You will learn why Microsoft’s focus makes it the hardest company in the world to compete against. Yet, you will also find nuggets of management information that can be applied to your own workplace environment. Thielen has written a direct, refreshing, and sometimes brutal book. getAbstract proposes this book to any business person who would like a quick review of the management principles that have guided Microsoft’s success.

In this summary, you will learn

  • How to think like a Microsoft manager
  • How high morale leads to high productivity
  • Why hiring the best people is worth it.

About the Author

David Thielen has spent more than 20 years on the bleeding edge of technology, including working as a senior software developer on Windows 95 and several other projects. Currently he is working as the director of software development for a hi-tech company. Thielen is the author of No Bugs! and Writing Windows Virtual Device Drivers. He has written 22 articles for magazines including The New Republic, PC Magazine, and Microsoft Systems Journal.



The First Secret: Total World Domination
Microsoft’s primary goal when it enters a market is to dominate it, in fact, to obtain a 100% share of that market. If you ask Microsoft employees what the corporate motto is, the response given without hesitation is, Total World Domination. You...

Comment on this summary

More on this topic

Contained in Knowledge Pack:

  • Knowledge Pack
    Inside Microsoft
    Bill Gates & Co…what’s going on behind the curtains of this computer giant? Visit the wonderful wizard of DOS.

Customers who read this summary also read

More by category