Summary of The Attacker’s Advantage

Turning Uncertainty into Breakthrough Opportunities

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The Attacker’s Advantage book summary
Mastering uncertainty is the most important thing a leader must do in a changing world.


8 Overall

9 Applicability

7 Innovation

9 Style


To help leaders understand, react to and triumph in today’s fluid business universe, Ram Charan draws from interviews with effective living “catalysts” – people who are masters of recognizing and profiting from uncertainty. Sifting through their insights and experience, Charan presents practical advice rather than abstract theory. He moves smoothly from example to example, detailing and inspiring the mental preparation that will enable you to embrace and exploit new, upcoming paradigms. Put his advice about looking ahead into action to develop the “attacker’s advantage”: being able to benefit from coming change before anyone else does. getAbstract recommends Charan’s smart, accessible, pragmatic advice to investors, entrepreneurs and corporate leaders and to those focused on change, strategy, and personal or organizational growth.

In this summary, you will learn

  • Why your leadership model needs to change
  • What the “attacker’s advantage” is and how to seize it
  • How to prepare your organization for times of uncertainty


Leadership and Uncertainty
The contemporary world is uncertain and threatening. The global financial system needs reform, new competitors are appearing from unprecedented places and the “algorithmic revolution” is changing how business works. Today’s constant radical change is “qualitatively...
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About the Author

Author or co-author of numerous business bestsellers, including Execution, Ram Charan consults for GE and KLM, among other companies.

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