Summary of The Manager's Guide to Social Media
Can you Twitter while you Yammer? If you’re a manager, the answer must be: yes.
As a manager, are you expert in the use of Google Reader, Radian6, Hootsuite, Yotify, Netvibes and Scribd? How about cloud computing? Microblogging? Crowdsourcing? Managing virtual teams? Welcome to the brave new online world. Managing employees today requires understanding the virtualization of the workplace, Web 2.0 and social technology tools. Thousands of applications exist, and new ones show up daily. How can you stay on top of this high-tech deluge? Social technology expert Scott Klososky details the answer and takes the mystery out of social technologies. getAbstract finds that his book is a valuable resource for any manager who wants to stay current with social technology.
In this summary, you will learn
- What social technologies are,
- How they can benefit organizations,
- What standards companies should adopt regarding the use of social tools at work and
- How managers can be role models for the proper use of social tools.
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MIT Press, 2015