Innovation is increasingly important. In The Boston Consulting Group’s (BCG) study of the top 50 most innovative firms worldwide, roughly four out of five of 1,500 senior executives surveyed ranked innovation as either top priority or among the top-three priorities at their companies. Never since BCG started publishing this study in 2005 has the percentage been higher. Michael Ringel, Andrew Taylor and Hadi Zablit, all BCG employees, list and explain four factors that executives link to innovation success. getAbstract recommends their insights to anyone in charge of this critical, but elusive corporate skill.
In this summary, you will learn
- Which four factors most affect a company’s innovation and
- How to allow unsuccessful products to fail faster and more cheaply.
About the Authors
Michael Ringel, Andrew Taylor and Hadi Zablit are executives at The Boston Consulting Group.
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