As the leader of one of the largest, most respected venture capital firms, John Doerr discovered, invested in and mentored a great variety of people, including philanthropist Bono of the Irish rock band U2 and tech pioneers Sergey Brin and Larry Page of Google. At the dozens of companies that Doerr has funded and assisted, he evangelized for a process he learned from Andy Grove at Intel: Objectives and Key Results (OKRs). This is a simple method for choosing ambitious, inspiring goals and identifying the specific, measurable results needed to achieve them. Using OKRs is an effective way to rally employees and focus everyone on getting the necessary jobs done. Doerr’s engaging instruction and implementation manual includes dozens of examples and short case studies. His guidance and methods will pay off for just about anyone in any organization – especially leaders.
About the Author
John Doerr worked in Silicon Valley with Intel and other firms before starting his career investing in and advising start-ups. He was an original investor in Google and Amazon and now chairs Kleiner Perkins.