US airlines, cruise lines and hoteliers now can do business across the Florida Straits in Cuba. They shouldn’t expect easy profits, argues Brookings Institution fellow Richard E. Feinberg in this clear-eyed look at the opportunities and challenges that Cuba poses. The Cuban government is notoriously difficult to work with and slow to make decisions. Wage controls mean that Cuban workers may resist the usual motivations. Feinberg doesn’t offer advice for navigating Cuban commerce, but he provides useful insight into the advantages and disadvantages of investing there. getAbstract recommends Feinberg’s study to investors, entrepreneurs, consultants and established firms considering doing business in and with Cuba.
About the Author
Former special assistant to President Bill Clinton Richard E. Feinberg is a nonresident senior fellow in the Latin America Initiative at The Brookings Institution and a professor at the University of California-San Diego.