Product development expert Peter Biddle describes what it means to be a “plucky rebel,” a game changer with a start-up mind-set working inside a big company. He outlines five guidelines for plucky rebels that will harness creativity and turn ideas into success stories even in a staid, “unagile” environment. Biddle addresses industry insiders, so he litters his talk with jargon. Nevertheless, engineers, designers and innovators of all kinds will enjoy Biddle’s take on a seldom-explored aspect of entrepreneurship.
In this summary, you will learn
- What characteristics “plucky rebels” share,
- What five rules plucky rebels follow and
- How to employ these rules to launch a start-up within a large corporation.
About the Speaker
Peter Biddle is a software pioneer, founder of TrabLabs and former general manager of cloud services at Intel.