Summary of Reward Food Companies for Improving Nutrition

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Faced with rising rates of obesity and other illnesses related to unhealthy nutrition, finding ways to break this trend is of crucial importance. As the executive director of the Global Alliance for Improved Nutrition, Lawrence Haddad explains how private-public partnerships, rather than distrust and sanctions, are key to improving nutrition. getAbstract recommends this article to anyone who cares about nutrition and is interested in learning how food and beverage companies, in collaboration with governments and policy makers, could promote healthier lifestyles.

About the Author

Lawrence Haddad is a British economist and executive director of the Global Alliance for Improved Nutrition (GAIN).



Policy makers and governments often sanction companies that produce unhealthy foods and beverages.

Companies often use unethical marketing strategies to promote unhealthy products. A prime example is promoting sugary drinks for children. Such behavior creates distrust and has led policy makers to establish sanctions against companies, such as a sugar tax. The hope is that punishing companies for harming people’s health will get them to change their practices and products. However, governments have not attempted to encourage companies to engage in more pro-health...

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