Summary of How She Does It
How Women Entrepreneurs Are Changing the Rules of Business Success
Copyright © 2007 by Margaret Heffernan
Used by arrangement with Viking Press, a division of Penguin Putnam, Inc.
To succeed, run your company like a woman.
If you’re expecting a feminist manifesto here, you won’t find it. Margaret Heffernan, CEO of five companies, lets stories do the talking as she shows how women manage their businesses and break new ground. In fact, whether you’re male or female, your business can benefit from the principles of these entrepreneurs. Anyone with an open mind can adopt the book’s key points, attitudes and cultural guidelines, as reflected in an array of educational and often humorous stories. getAbstract thinks Heffernan’s cast of female business leaders points entrepreneurs in the right direction and offers plenty of ideas to consider while on the road to success.
In this summary, you will learn
- What drives women entrepreneurs to create and build their companies
- What principles the women who start successful companies have in common
Comment on this summary
3 years agovery good audio book
By the same author
Contained in Knowledge Pack:
Knowledge PackWomen and Their CareersWhether you want to build a big career, a healthy company or just a tidy fortune, these trailblazers have lit the way.
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