Summary of The Rebel Entrepreneur

Rewriting the Business Rulebook

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The Rebel Entrepreneur book summary
Are you a “rebel entrepreneur”?

Rating

7 Overall

7 Applicability

6 Innovation

7 Style

Recommendation

At some point in their careers, many people consider chucking the routine and going out on their own. More people than ever are turning those thoughts into action. Jonathan Moules, who covers small business for the Financial Times of London, draws on the wins and losses of dozens of entrepreneurs to summarize their collective wisdom through illustrative cases from the past decade or so. He explains why failure can be a meaningful step on the road to success. Unless you’re a beginner to business trends, you won’t learn much that’s new – despite the book’s title and subtitle. This thoughtful, succinct and practical presentation is nonetheless quite valuable. getAbstract suggests it especially to budding entrepreneurs.

In this summary, you will learn

  • Why unconventional “rebel entrepreneurs” have an advantage
  • What guidelines your start-up should follow
  • Why the failure of new businesses is the norm
  • How to succeed – or, if necessary, how to embrace failure and build on it
 

Summary

The Idea
The millions of small businesses in the US represent about 90% of the firms in the country and account for almost 40% of its economic activity. Yet few of those companies ever grow beyond single-person operations; about 80% fail outright within their first five years. Often, ...
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About the Author

Jonathan Moules is a columnist on British business for the Financial Times of London.


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