David Kiron and Michael Schrage
Strategy For and With AI
MIT Sloan Management Review, 2019
Artificial intelligence can help you set, rather than just measure, your key performance indicators.
Ask an informed person what the future holds, and you’ll no doubt hear something about artificial intelligence and how it will change how people work, play and live. This MIT Sloan Management Review article describes the results from a survey of 3,225 executives, managers and analysts from 20 different industries and offers critical insights for identifying appropriate metrics and KPIs using machine learning and AI. Chances are that your company is competing with disruptive, digital-born start-ups and that you need data-driven strategies to keep up. This article can help.
About the Authors
The Massachusetts Institute of Technology produces the MIT Sloan Management Review, a research-based publication for business executives.
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