Summary of The Innovator's Manifesto

Deliberate Disruption for Transformational Growth

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The Innovator's Manifesto book summary
“Disruption Theory” can help you make better predictions about which businesses will succeed or fail.


9 Overall

8 Applicability

9 Innovation

7 Style


Most new businesses fail, even when their products seem rich with possibilities. You can’t really predict which companies will succeed or explain why the failures die, or at least you couldn’t without this genuinely exciting book. Management consultant Michael E. Raynor offers a theoretical framework – the “Disruption Theory” – that will help you improve your predictions about which businesses will work and which will not. This theory explains how innovative offerings can dislodge leading standards. Raynor previously collaborated with disruption theory’s originator, Clayton M. Christensen, with whom he co-wrote The Innovator’s Solution. Raynor’s approach isn’t flawless, and his writing is a bit clunky, but his content is very useful. He explains why you want to understand the theory of disruption, how you can benefit from applying it, and how empirical evidence – a rare asset for a business theory – supports its ideas. getAbstract recommends this intriguing, illuminating report to investors, to readers who follow Christensen’s work, and to entrepreneurs who want a clearer view of their companies’ potential.

In this summary, you will learn

  • What the “Disruption Theory” entails
  • What empirical evidence supports it
  • How your business can benefit from applying the theory’s insights


What Is “Disruption Theory?”
Disruption theory explains how innovations triumph and how they displace existing market leaders. To understand how it works, it helps to know that a market theory can be “explanatory” and describe why something happens, or it can be “predictive” and try to...
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About the Author

Michael E. Raynor is a director at Deloitte Consulting and the author of The Strategy Paradox. He co-wrote The Innovator’s Solution with Clayton M. Christensen.

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    Edward Silla 4 years ago
    This summary is to the point as it offers the salients! It pushes one to want to read the book without delay.
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    Hagen Ladwein 4 years ago
    Dear GetAbstract Team

    Why do You send a summary recommendation if there is no abstract available?
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      Haike Schattka 4 years ago
      Dear Mr. Hagen, I am not sure why you haven’t been able to download the summary, but our IT team is looking into it. A possible reason: According to our system, you are based in Slovakia, but if you are currently located in another country, regional download restrictions may apply. Kind regards, Haike Schattka (getAbstract)
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    Richard Crowder 4 years ago
    I'm a subscriber, yet can't get getAbstract PDFs to download at my office. The site comes up and asks me to subscribe. Can you help?
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    Tyler Hudson 4 years ago
    If this book causes a light-bulb to go off in your head, be afraid because there are many people out there that understand these concepts already. Dare I say it is entrepreneurial common sense?

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