Summary of The War Room Guide to Competitive Intelligence

Looking for the book?
We have the summary! Get the key insights in just 10 minutes.

The War Room Guide to Competitive Intelligence book summary
Start getting smarter:
or see our plans

Rating

6 Overall

6 Applicability

7 Innovation

5 Style

Recommendation

Steven M. Shaker and Mark P. Gembicki adapt government intelligence tactics to the business world. They help businesses convert information into profitable action. You cannot separate information either from its protection or from decision making. If you move all three of those processes into a centralized war room, you can thrive in today’s competitive business environment. You must approach everything - from conferences to the Internet - with strategic information-gathering techniques. This tactically based book is valuable for executives or managers who wish to improve their grasp of competitive intelligence. While it is dense at points and includes a number of complicated charts, getAbstract recommends it for its supreme clarity. The sections on how to visualize intelligence, get the most out of conferences, read body language, and choose the right search engine are particularly helpful.

In this summary, you will learn

  • Why gathering the correct information - and protecting it - must be a prime objective in today’s business world;
  • How to take charge of a conference from its start;
  • Why the Internet has replaced books as the primary source of information about your competition.
 

About the Authors

Steven M. Shaker, a nationally renowned futurist, is co-founder and vice president of War Room Research. He has appeared on several high-profile television programs, including Good Morning America and Nightline Mark Gembicki  is co-founder and president of War Room Research. An expert on information security, he is a leader of the Manhattan Cyber Project.

 

Summary

When Intuition and Experience Fail
When you’re operating in a stable environment, you can make decisions based on your instincts or your experience. The good news is that with stability, things that worked in the past probably will continue to work. Your frame of reference always will ...

Get the key points from this book in 10 minutes.

For you

Find the right subscription plan for you.

For your company

We help you build a culture of continuous learning.

 or log in

Comment on this summary

More on this topic

Customers who read this summary also read

More by category