Boston Consulting Group managing director Wendy Woods advises that “doing good” is good for business. However, says Woods, corporate responsibility is outdated and insufficient; enter “total societal impact” (TSI). getAbstract recommends this smart, polished talk about profitable social progress to executives and corporate strategists.
In this summary, you will learn
- Why lasting social and environmental change is a business matter, and
- How “total societal impact” (TSI) boosts a company’s growth and profits.
About the Speaker
Boston Consulting Group managing director Wendy Woods co-wrote Total Societal Impact.