Gone are the days when China manufactured the creations of others but didn’t create products itself. The Chinese government has successfully cultivated institutions that nurture innovation. Making goods for other countries has proven a fertile training ground for Chinese nationals who are now ready to innovate within locally owned companies. Business professors Dan Prud’homme and Max von Zedtwitz explain how non-Chinese multinationals must respond.
About the Authors
Dan Prud’homme teaches at EMLV School of Business at Pôle Universitaire Léonard de Vinci in Paris, France. Max von Zedtwitz is a professor at Kaunas University of Technology, Lithuania, and director of the GLORAD Center for Global R&D and Innovation.
Instant access to over 20,000 book summaries
Discover your next favorite book with getAbstract.
See prices >>
Stay up-to-date with emerging trends in less time.
Learn more >>