Today, too few skilled workers are available to fill the most demanding jobs. What can companies do? Matthew Kelly believes that employers must get into the “dream business.” To become more attractive to workers, companies should help them realize their dreams. How? By offering formal, individual coaching that sets up a step-by-step goal-directed program based on each person’s dream. These dreams could range from purchasing a house or digging out of debt to traveling to Paris or putting children through college. Whatever an individual’s dream might be, companies can earn undying gratitude – and never-ending loyalty – by focusing on what employees hope to accomplish in their lives. getAbstract recommends this book to managers who like the sound of “easier recruitment, better retention, less retraining” and would love to have loyal, engaged, enthusiastic employees. Though it may sound far-fetched, a little inner-office altruism and coaching certainly would be a salutary way to develop a workforce of optimists who believe their dreams are achievable. Read this original solution to a well-known problem to learn how to create a “dream program” for your employees.
About the Author
Matthew Kelly is a speaker and the president of a business-consulting firm. His books have sold more than a million copies, and more than three million people have attended his seminars.