Summary of Work Naked

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Cynthia C. Froggatt tackles the pros and cons (mostly pros) of having your employees work at a location away from the office, particularly in their homes. She includes plenty of successful examples, an eight-step blueprint for making it work, and addresses the usual corporate reservations about the whole topic. You’ll find a refreshing dash of wit on every page, which one would expect from an author whose book title is, Work Naked. recommends this book to anyone interested in mechanics of the virtual company.

About the Author

Cynthia C. Froggart, principal of Froggatt Consulting, has spent the last 15 years advising Fortune 500 companies. She has written many articles on remote and mobile work strategies, overcoming resistance to change, and the virtual workplace. Her comments have appeared in The Wall Street Journal, Fortune, Home Office Computing, Telecommuting Review, and other publications. She lives and works in New York City.



Constrained Potential

Leaders and managers can reveal the hidden potential within individuals and organizations by shedding the traditional corporate mindset and trusting and supporting employees to work where and when they are most effective. Many employees will be most productive in their homes, linked to offices by phone, fax and the Internet.

The traditional system constrains organizational and individual potential in many ways:

  • By wasting time commuting at peak traffic hours and making workers conform to a 9-to-5 routine.
  • By thinking that you can manage workers most effectively by seeing them in the office every day.
  • By embroiling them in bureaucracy and office politics.
  • By spending too much time in lengthy corporate meetings.
  • By housing employees in one-size-fits-all cubicles that aren’t tailored to their unique work styles.
  • By providing environments where it’s difficult to concentrate and easy to be interrupted.
  • By devoting resources to lavish corner offices and executive dining rooms rather than equipping employees for optimal mobility and connectivity.
  • By not trusting employees to make smart...

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