Selling Dreams

Marie Perruchet

How to Sell Your Idea, Your Product, Your Business – or Yourself

Mark Joyner

How to Sell Your Product or Service in 3 Seconds or Less

Michael Harris

Sell Value & Differentiate Your Product with Insight Scenarios

Alice Sherwood

Selling cheap fakes of a successful product makes horribly good business sense. Is there any way to stop it?

Chris Ducker

How to Work with Virtual Staff to Buy More Time, Become More Productive, and Build Your Dream Business

Marco Bertini and Oded Koenigsberg

How Smart Companies Stop Selling Products and Start Delivering Value (Management on the Cutting Edge)