In: Marketing
Customer Service
The customer is your boss – or at least he or she pays your salary. Better to listen to clients, then, identify and anticipate their needs, and always give a little bit more than expected. They'll pay back your attention.
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Summaries
Customer Success
How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
Wiley, 2016
The Best Service is No Service
How to Liberate Your Customers from Customer Service, Keep Them Happy, and Control Costs
Jossey-Bass, 2008
Can Your Customer Service Do This?
Create an Anticipatory Customer Experience that Builds Loyalty Forever
McGraw-Hill, 2023
The Service Culture Handbook
A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service
Jeff Toister, 2017
Customer Culture
How FedEx and Other Great Companies Put the Customer First Every Day
FT Prentice Hall, 2002