Summary of Aligning Content Work with Agile Processes

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Aligning Content Work with Agile Processes summary
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8 Applicability

8 Innovation

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Product manager Brendan Murray advocates that “content strategists” – writers, journalists and editors – can and should become part of “agile” project teams. Murray makes a convincing argument that writers already meet deadlines, which are just like milestones, and can adapt to changing requirements, which is part of being agile. He describes ways developers and project managers can support writers in understanding agile processes and feeling involved and empowered. getAbstract recommends Murray’s article to project managers, developers and writers working on agile projects.

In this summary, you will learn

  • Why content writers may believe they can’t be “agile,”
  • Why they are wrong, and
  • How developers and project managers can help.
 

About the Author

Brendan Murray is an Ireland-based content and product manager at online video start-up Altv.com.

 

Summary

Traditionally, writers filled gaps on webpages and in software interfaces. Today, “content strategists” frequently work alongside developers, user-experience designers and user-acceptance testers. These projects increasingly focus on releasing products in “sprints” – short bursts of focused team work...

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