Skip navigation
Generative AI in Practice
Book

Generative AI in Practice

100+ Amazing Ways Generative Artificial Intelligence is Changing Business and Society

Wiley, 2024 more...

Buy the book


Editorial Rating

8

getAbstract Rating

  • Analytical
  • Eye Opening
  • Engaging

Recommendation

Generative AI has the potential to transform your everyday life experience dramatically as its use expands across sectors. As futurist Bernard Marr warns, while GenAI can give your company a competitive edge, it can also cause unintended harm — both on a collective societal level and on an organizational level. Marr’s insights will deepen your understanding of GenAI’s potential risks and benefits as he explains how it’s poised to disrupt industries ranging from healthcare to software development. Marr conjures multiple future possibilities, some dystopian and some hopeful, and urges readers to harness GenAI’s potential for good. He calls for a cultural shift toward embracing GenAI in a way that inspires innovation, openness, and collaboration.

Summary

Rapid advances in GenAI position it to disrupt your work and life in radical ways.

The idea that machines could display human-like levels of intelligence actually dates back to 1950, when British computer scientist, mathematician, and logician Alan Turing introduced the Turing Test — machines pass the test only if a human evaluator has difficulty discerning whether they’re a machine or human. In the 1970s and ’80s, earlier attempts at creating AI models, or “expert systems,” were limited because available machines couldn’t “learn” but, instead, needed to be programmed to make decisions. The dot-com revolution and the emergence of the World Wide Web in the 1990s triggered rapid advancements in related fields such as predictive analytics and data mining. These advances were followed by the explosion of big data in the early 2000s and the introduction of deep learning in the 2010s, setting the stage for today’s GenAI models. 

Today, GenAI demonstrates significant creative power, due to the development of neural networks – in particular “generative models” — that push the boundaries of what humans once...

About the Author

Futurist Bernard Marr is the best-selling author of multiple books, including Artificial Intelligence in Practice, Tech Trends in Practice, and Future Skills. He’s also a strategic advisor to governments and corporations.


Comment on this summary

More on this topic

Related Skills

Corporate Finances
Legal Services
Enable Digital Organization
Entrepreneurship
Executive Leadership
Govern Compliance and Risk
Human Resources
Leadership
Leverage AI for Finance
Leverage AI for Marketing
Leverage AI for Sales
Management
Market Insights by Industry
Marketing
Production and Logistics
Sales
Strengthen Your Digital Literacy
Use AI for Production & Supply Chain
Workplace Skills
Emerging Work Technologies
Discover AI Use Cases
Use AI for Data Analysis
Use AI for Learning and Upskilling
Leverage AI for Product Development
Plan AI Workforce Transformation
Discover AI Use Cases in Transport and Logistics
Discover AI Use Cases in the Technology Industry
Leverage AI for Cybersecurity
Discover AI Use Cases in the Consumer Goods Industry
Leverage AI for HR
Understand AI Impact on Work
Discover AI Use Cases in the Consulting Industry
Use AI for Learning & Development
Discover AI Use Cases in the Automotive Industry
Use AI for Legal Research
Use AI for Production Scheduling
Discover AI Use Cases in Construction
Discover AI Use Cases in the Food and Beverage Industry
Use AI to Enhance Communication
Use AI to Generate Marketing Content
Write Effective AI Prompts
Discover AI Use Cases in the Tourism Industry
Set AI Vision & Strategy
Future of Work
Understand AI Risks
Discover AI Use Cases in the Nonprofit Sector
Use AI for Risk Modeling
Use AI with Company Knowledge
Use AI for Prototyping
Use AI for Threat Detection
Understand AI Impact on Learning and Cognition
Use AI for Vulnerability Management
Use AI for Writing & Communication
Understand AI Ethical Impact
Leverage AI for Management
Organize for AI
Leverage AI for Business Strategy
Measure AI Business Impact
Discover AI Use Cases in the Manufacturing Industry
Understand AI Capabilities and Limits
Understand Large Language Models
Use AI for Workforce Planning
Discover AI Use Cases in the Finance Industry
Understand AI Impact on Business and Economy
AI Transformation
Use AI for Personal Productivity
Discover AI Use Cases in the Healthcare Industry
Leverage AI Agents
Use AI for Workflow Automation
Use Tech Ethically
Leverage AI for Leadership
Use AI for Process Optimization
Leverage AI in Your Daily Tasks
Understand AI Societal Impact
Use AI for Generating Ideas
Discover AI Use Cases in the Media and Entertainment Industry
Future of Legal Services
Understand AI
Leverage AI for Compliance
Discover Latest AI Advances
Drive AI Adoption in Teams
Use AI for Risk Assessment
Understand Agentic AI
Drive AI Transformation
Discover AI Use Cases in the Pharmaceutical Industry
Manage Digital Risk and Ethics
Use AI Securely
Discover AI Use Cases in the Education Sector
Discover AI Use Cases in the Public Sector
Discover AI Use Cases in Legal Services
Guide Teams Through AI Transition
Establish AI Governance
Understand Generative AI
Use AI Ethically as a Leader
Use AI Ethically