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How I Work

A CEO’s AI Experiment: How AI helped me fire myself

Amantha, 2025


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Corporate leaders are busy with administrative tasks that can swallow nearly half of their time. They spend hours on hiring, including recruiting, interviewing, and onboarding, while also managing organizational functions, budgets, and employee concerns, leaving little time for anything else. AI could help, as FlightStory CEO Georgie Holt discusses with Dr. Amantha Imber, host of the How I Work podcast. Holt explains that even someone who isn’t a trained programmer can adapt or build AI tools to automate many processes and tasks. She advises that leaders who outsource operational tasks to AI can free their time for more personal contact and for important work only they can do.

Summary

Time-consuming duties like hiring can be partially automated using AI.

FlightStory CEO Georgie Holt enlisted AI to handle as many operational facets of her work as possible, eventually covering up to 25 hours of work each week. She says this experiment “changed her leadership forever.”

Operational tasks, from running meetings to hiring new staff, absorb a lot of a leader’s time. Interviewing alone takes countless hours. As a consequence, leaders often simply don’t have time to learn new skills and tactics that might help them become more efficient, spend more time with their colleagues, or develop organizational strategies and plans for the future.

Holt sometimes spent nearly half her time interviewing job applicants, a task that could take up to 20 or 30 hours per week. However, she now uses AI to automate much of the pre-screening process, saving her many hours.

Holt and her staff fed an AI program information on her hiring pain points, the interview framework she wanted, and the data she wanted to have in advance of interviewing a ...

About the Authors

Georgie Holt is the CEO of FlightStory and the co-founder of FlightStory Studio, the home of the popular podcast Diary of a CEODr Amantha Imber is an organizational psychologist and founder of the behavior change consultancy Inventium. She hosts the podcast How I Work.


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