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M Business

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M Business

The Race to Mobility


15 min read
10 take-aways
Audio & text

What's inside?

When you bought that Palm Pilot, did you know you were part of a global mega-trend?

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Editorial Rating



  • Innovative


Authors and consultants Ravi Kalakota and Marcia Robinson emphasize that the mobility revolution is in its early stages and provide insights on its anticipated stages of development. This insightful and authoritative book is well written and well organized. recommends it to executives, managers and information-technology specialists, though general readers with a jones for high tech also will be blown away.


The Growing Shift to M-Business

In the last few years, business has migrated increasingly from hardwired desktop-based technology toward mobile person-centered technology, as more companies develop wireless products or seek wireless solutions. This shift to wireless represents an economically transformative global megatrend. Over the next decade, mobile computing devices will become more common, as broadband access and wireless networks become more available. Thus your company must provide its mobile customers with apt products or services.

The first wireless networks created in the early 1990s had little impact, since the technology wasn’t sophisticated enough. For example, Apple’s Newton had limited handwriting recognition ability and sub-par connectivity. Today, the wireless industry is much more advanced due in part to five major developments: 1) advances in the wireless infrastructure; 2) software advances; 3) increased investment; 4) more consumers, and 5) businesses’ demand for wireless solutions.

Wireless provides fully portable, real-time access to resources once available only on desk-bound PCs. This new height is the culmination of three major structural...

About the Authors

Ravi Kalakota, Ph.D. is the CEO of e-Business Strategies, a research and innovation consulting practice. He is also the co-author of Frontiers of E-Commerce, one of the earliest books on this subject. He consulted extensively with Fortune 1000 companies and taught business classes at the University of Rochester and University of Texas. Marcia Robinson, president of e-Business Strategies, consulted in customer relationship management and worked extensively in call center management, business outsourcing and service process re-engineering. She is co-author of e-Business 2.0: Roadmap for Success and, with Kalakota, of e-Business: Roadmap for Success.

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