Summary of Build It Big

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Build It Big book summary


7 Overall

8 Applicability

7 Innovation

7 Style


Those starting in direct sales do not need to stumble in the dark, because so many others have lit the way: This book of tips and techniques from the Direct Selling Women’s Alliance (DSWA) offers lessons from dozens of experts in the field to guide you through every aspect of the direct-selling business, from getting started and attracting clients to building your team and expanding your network. Even if you are a direct-sales veteran, you may find new approaches and insights to help you keep your momentum going or to bring your business to the next level. Because so many professionals contributed its pithy, easy-to-read essays, the book unavoidably carries some repetition along with its practical guidance. Still, getAbstract recommends it as useful, even necessary, reading for salespeople in any field.

In this summary, you will learn

  • How to start and build your home-based direct-selling business;
  • How to recruit, coach and manage your team; and
  • How to stay motivated, boost your self-esteem, and juggle your family and work responsibilities.

About the Author

The Direct Selling Women’s Alliance (DSWA) is a trade association devoted to promoting direct sales, and to providing training and support to thousands of independent distributors.



Direct Selling
If you are one of the more than 44 million people who work as direct-selling professionals, you have chosen to become a commission-based, independent marketing representative for one of the hundreds of thousands of companies that sell their products or services through this...

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