Summary of Phone Power

Increase your Effectiveness Every Time You're on the Phone

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Phone Power book summary
You can be anyone you want on the telephone: a smooth talker, a great listener, an actor on a stage...but an actor who knows how to present, sell and close, all on vocal power.


6 Overall

9 Applicability

5 Innovation

5 Style


Doc Morey’s inexpensive, practical book takes a no-nonsense approach to operating effectively on the telephone. He gives special attention to people who perform customer-service and sales roles. The book briefly describes common worker-on-the-phone problems and offers a quick rundown on how to overcome them. Its concise format helps make it a handy reference guide for anyone who regularly works on the telephone. The specific, efficient tools offered actually can increase your telephone effectiveness, so getAbstract recommends this book for anyone who uses the phone in business, especially telemarketers and customer service representatives. Supervisors might want to take a look, as well, so they can train staffers and develop guidelines.

In this summary, you will learn

  • Why a first impression is crucial to a business call;
  • What techniques you can apply to improve your telephone manner; and
  • Which eight techniques are most effective when closing a telephone sale.


Make a Positive Impression
What is the most pervasive communications tool in business today? It isn’t e-mail, or the pager, or the computer, or the fax; it is the telephone. The way you handle business on the telephone can determine how successful your business will be. Begin by working...
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About the Author

Phone Power is Doc Morey’s first book. It is also available on audio cassette.

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