Summary of Way of the Wolf: Straight Line Selling
From WAY OF THE WOLF: Straight Line Selling: Master the Art of Persuasion, Influence, and Success by Jordan Belfort. Copyright © 2017 by JB Global, Inc. Reprinted by permission of Gallery Books, a Division of Simon & Schuster, Inc
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Author Jordan Belfort has experienced remarkable highs and disastrous lows in his life. Actor Leonardo DiCaprio portrayed him in the Martin Scorsese movie The Wolf of Wall Street. As a stockbroker with more than 1,000 people working for him, Belfort made millions of dollars and lived a lavish lifestyle. Yet he also engaged in securities fraud and money laundering, and he served 22 months in prison. Despite his notoriety, Belfort has a lot to teach salespeople about how to sell and plenty to share with nonsellers about how to persuade others. He spells everything out in this global bestseller. getAbstract recommends Belfort’s over-the-top, at times vulgar, but nevertheless expert and insightful selling advice to marketers and to those who just want to become more compelling, convincing and credible in their everyday lives.
In this book, you will learn
- How Jordan Belfort’s professional experience informs his “Straight Line System” for making sales,
- How to use the system’s principles for prospecting and presentation, and
- What critical elements go into every successful sale.
About the Author