Summary of Choosing Not to Choose

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Rating

9 Overall

9 Applicability

8 Innovation

9 Style


Recommendation

Harvard professor, frequent author and legal scholar Cass R. Sunstein addresses choice, the topic of some of his previous books, including Republic.com and Nudge. He focuses on the architecture of choosing by addressing often-neglected aspects of choice, like the power of “default choices.” His prose and reasoning are exceptionally lucid. Sunstein discusses academic studies, theoretical concepts, practical examples and real-world applications. The result, despite a few repeating loops, provides an essential overview for anyone interested in decision making, as well as public policy, clear thinking and how people think. getAbstract recommends Sunstein’s rigor and imagination to those readers, and to leaders, marketers and social scientists.

In this summary, you will learn

  • What choosing involves,
  • How “choice architecture” and “default rules” shape your decisions, and
  • When you might choose not to choose.
 

About the Author

Harvard professor Cass R. Sunstein – author of Going to Extremes, Simpler, Nudge and other books – ran the White House Office of Information and Regulatory Affairs from 2009 to 2012.

 

Summary

Choice and Human Action
People like to choose. Part of what it means to be free is having the ability to choose for yourself. Yet, most people don’t have the time or attention to make conscious choices about everything. And, gathering enough information to make good choices can be expensive...

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    Larry Werthaiser 3 years ago
    Very repetitive and boring- if the book is as repetitive as the abstract, it is a waste of time 
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    Raphael Yacobson 3 years ago
    Interesting
  • Avatar
    Toedebusch Catherine Ann 3 years ago
    Interesting article, I was familiar with the default, or making a choice by not choosing but the article went deeper into the psychology of choosing.