The Little Book of Data
Understanding the Powerful Analytics that Fuel AI, Make or Break Careers, and Could Just End Up Saving the World
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Experienced data explainer and raconteur Justin Evans shares stories that reveal the big picture of how data solves problems. Drawing on a host of real-world examples, including Uber, Nielsen, Facebook, Klaatch, CharityWatch.org, New York City’s Bureau of Communicable Diseases (BCD), and Speedeon, Evans shows the vital role data plays in innovation. He encourages you not to let data intimidate you and to build the knowledge that puts data’s “superpowers” — such as gaining new insights, helping deploy critical resources, and communicating crucial ideas — to work for your organization.
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About the Author
Writer and speaker Justin Evans helps Nielsen, Comcast, and Samsung, among other companies, harness the power of data.
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