Despite recent troubles that might cause readers to quibble with Florence M. Stone’s description of Oracle as a "phenomenal success," this examination of Larry Ellison and the company that he created is worth your time. Stone sticks to a single theme: How do Ellison’s personal beliefs, characteristics and personality affect the way Oracle does business? In answering this question, the book delves into the brutish outlook of company and founder, which Stone summarizes as, "crush the competition." Oddly, Ellison himself is not present. Instead, we glimpse him only through the words of official spokesmen and journalists. Luckily, these accounts were written after the dot-com collapse, providing the book with a balanced, up-to-date perspective. getAbstract.com recommends this book to all readers, whether your interests are in high tech or general business strategy.
In this summary, you will learn
- The beliefs and characteristics that Larry Ellison brought to Oracle, the company he founded;
- The history of Oracle Corp., and
- The bare-knuckle strategy and philosophy that drives Oracle’s management.
About the Author
Florence M. Stone is the author of nine books, including Coaching, Counseling & Mentoring, The High-Value Manager, and (under the pen name Rebecca Saunders) Business the Amazon.com Way and Business the Dell Way. She is the editorial director of Web management communications at the American Management Association, and previously served as the organization’s group editor of newsletters and journals