Despite most product development and design being focused on men as the default, women control most consumer purchasing decisions and they are quietly rising up to disrupt the economy. Entrepreneur Danielle Kayembe paints a persuasive and compelling picture of a future when women are at the center of innovation across the board. getAbstract recommends this eye-opening read to companies that don’t want to lose out when “women in business” ascend and women’s economic power begins to dominate.
In this summary, you will learn
- What factors make women an overlooked economic force,
- How the business world continues to exclude women and
- How women’s innovation will redefine the economy.
About the Author
Danielle Kayembe is an entrepreneur who focuses on empowering women internationally. She’s worked in consulting and finance in New York and sub-Saharan African for more than a decade.