Summary of Would You Do That to Your Mother?
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Qualities
- Applicable
- Well Structured
- Concrete Examples
While the rating tells you how good a book is according to our two core criteria, it says nothing about its particular defining features. Therefore, we use a set of 20 qualities to characterize each book by its strengths:
Applicable – You’ll get advice that can be directly applied in the workplace or in everyday situations.
Analytical – You’ll understand the inner workings of the subject matter.
Background – You’ll get contextual knowledge as a frame for informed action or analysis.
Bold – You’ll find arguments that may break with predominant views.
Comprehensive – You’ll find every aspect of the subject matter covered.
Concrete Examples – You’ll get practical advice illustrated with examples of real-world applications or anecdotes.
Controversial – You’ll be confronted with strongly debated opinions.
Eloquent – You’ll enjoy a masterfully written or presented text.
Engaging – You’ll read or watch this all the way through the end.
Eye opening – You’ll be offered highly surprising insights.
For beginners – You’ll find this to be a good primer if you’re a learner with little or no prior experience/knowledge.
For experts – You’ll get the higher-level knowledge/instructions you need as an expert.
Hot Topic – You’ll find yourself in the middle of a highly debated issue.
Innovative – You can expect some truly fresh ideas and insights on brand-new products or trends.
Insider’s take – You’ll have the privilege of learning from someone who knows her or his topic inside-out.
Inspiring – You’ll want to put into practice what you’ve read immediately.
Overview – You’ll get a broad treatment of the subject matter, mentioning all its major aspects.
Scientific – You’ll get facts and figures grounded in scientific research.
Visionary – You’ll get a glimpse of the future and what it might mean for you.
Well structured – You’ll find this to be particularly well organized to support its reception or application.
Recommendation
Customer relations expert Jeanne Bliss’s concept of “Make-Mom-Proud” companies is like an eye-catching cover on a familiar collection of customer-centric business practices. Her sound advice suggests viewing your company’s business strategy and practices through the lens of “Would you do that to your mother?” to make sure you’re acting in the best interests of your customers. You can practically hear Mom telling you to look people in the eye and try to give them a hand.
About the Author
Jeanne Bliss, who has experience as a Chief Customer Officer at Lands’ End, Microsoft and other companies, is also the author of I Love You More Than My Dog and Chief Customer Officer.
Summary
My Highlights
Comment on this summary
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11 months agoIn the recommendation paragraph the author is referred to as 'him'. Jeanne Bliss is a female.
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11 months agoThank you very much for letting us know. It's correct now. (Erica Rauzin, Sr. Managing Editor, getAbstract)
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